New Design Post

Feel the Vineyard

Feel the vineyard is an exhibition held in Hong Kong which is the most influential wine and spirits trade fair in the Asia Pacific. The theme of the design is Winery and material selection mainly focus on wood, grass, and metal. The design provided a professional and high-end image to the visitors. Because of the space limitation, the cabinet was designed in wired metal which increases the visual spacing and flexibility of display. Moreover, aroma wall and wine bar were the features of this exhibition. The visitor could experience the featured smells of wine which are produced from Australia.

Fido Dido House by 7UP Free

Pure

Design strategy:Use the sheet and vanish point to create diverse spatial experience and interest. front, diverse visual experience of expand and compress side, line to create interesting skyline rear, interaction with green life Design description:Learn from the nature geometry from crystal to create a multi-dimensional framework. The framework is built by point, line and surface and to create the spatial interests of expand and compress. The remnant space become the floating area of sunshine.

Fashion of Music

To uplift the image of the 2016 HK Fashion Week from a sourcing fair to a marketing show. A welcome installation was created using a 5m high LED monolith, themed mannequins and large lit title signage under the concept fashion of music. Following this theme and located inside the hall, a 350m2 multifunctional space was built. This acted as a center point for fashion shows, open seminars, bar and lounge for informal meetings activities occurred.

Supermarket Therapy

A low cost solution to uplift the organizer's areas decorative ambiance at the Hong Kong International Printing & Packaging Fair was required. This entailed a 6m x 3.5m registration wall with counter, an open forum, a print awards and digital printing awards areas, along with a seminar space to seat 100 people. A graphical approach to resemble a surrealistic supermarket environment under the theme of Supermarket Therapy was developed. Using bold colors and graphics made the organizer's spaces in this show easy to distinguish for the visitors.

Space Journey

As a marketing component of the 2016 Hong Kong Watch and Clock Fair, the Salon de TE was only area opened to the general public and media to display over 150 international high-end watch brands. To differentiate this from the other trade halls, the organizer’s provided an area of 6000m2 to build an introductory passageway. A thematic approach was developed under the concept Space Journey to evoke the feeling of new discover for the visitors. Functionally the design includes the hall entrance, passageway and a stage for multi-purpose activities.