New Design Post

New Design Post

New Design Post featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Rachel Rowland
Fan Activation/trade Show Experience
Wednesday, 10 May 2023

Comic-Con: Nickelodeon SpongeBob

Nickelodeon, a division of Viacom, had a twofold goal of celebrating 20 years of the SpongeBob SquarePants franchise while generating media buzz. Glow Studio celebrated SpongeBob SquarePants and attracted media coverage by engaging SpongeBob fans in a way not done before: working at the Krusty Krab. Using novel design approaches, Glow Studio created an immersive, beautifully crafted, fully working Krusty Krab environment. creating unparalleled engagement on the show floor.

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Hong Kong Trade Development Council
Design Event
Tuesday, 9 May 2023

Inside Out

DesignInspire was a 3 day exhibition event set in Hong Kong and dedicated to promoting the design industry. The event organizer requested an eco-friendly approach into elevating the show spatial design. From this, a new set of rules were devised for the design, these include minimizing onsite waste, repurposing materials once the show was over and avoiding creating unwanted material offcuts. Under the concept Inside Out plywood and hired scaffolding were predominantly used. The result was a raw and neutral look that juxtaposed the organizer's graphics and the exhibitors' contents.

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Hong Kong Trade Development Council
Introductory Passageway
Monday, 8 May 2023

The Multiverse

The Salon de TE hall was as a marketing component for the Hong Kong Watch and Clock Fair that showcased 140 international watch bands. A 745m2 introductory passageway with a multi-purpose space for product launches, presentations and cocktail receptions was required for this hall. To evoke feelings of new discovery for the visitors, an abstract concept was created under the title The Multiverse. From this a series of spatial installations was developed to depict the subconscious and visceral journey of an imaginary artisan watchmaker.

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Hong Kong Trade Development Council
Event Organiser Space
Sunday, 7 May 2023

Future Tribes

Held in Hong Kong, Centrestage housed 240 fashion brands within a 9000m2 area. To uplift the image of this show, the concept Future Tribe was used to reflect the event’s mission in discovering Asia’s latest contemporary fashion brands. A visual narrative was developed by studying a mix of traditional cultural roots, together with symbolism from various belief systems such as body tattoos, runes, hierographic and then intermixed with new technology. The entry concourse, along with the exhibition hall’s central display and catwalk were given for this image uplift.

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Hong Kong Trade Development Council
Event Organiser Space
Saturday, 6 May 2023

Neon Nights

To uplift the image of the 2019 HK Fashion Week (Spring/Summer) a concept titled Neon Nights was developed, by mixing fashion industry latest colour trends into elements of retro Hong Kong nighttime neon street scenes. Three areas were given by the organizer to enhance this trade fair into a marketing show. First, a welcome installation at the venue main entrance, followed by the exhibition hall main entry. Then inside the hall, a 300 m2 multi-functional communal space was created for fashion shows, seminars and informal meetings activities etc.

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chengfu Wang
Festival
Friday, 5 May 2023

ISY Sanya International Electronic Music

Isy Music Festival is an ultra large music festival in China. Every year, Isy organizes this global carnival with the tropical atmosphere of Hainan Island. Isy 2019 NYE has created a new set of IP— “Deer Man” —from the legendary design of the sea, sky, and mountains in Sanya, China, and integrated the story of love and natural power into its iconic stage design, making it the most Innovative music festival in China.

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Design of the day
Special Coverage
Wednesday, 3 May 2023

Amazing design. Good design. Best design.

Good designs create value for society. Everyday we feature a special design project that demonstrates excellence in design. Today, we are pleased to showcase an award-winning design that makes a positive difference. We will be featuring more great and inspiring designs daily. Make sure to visit us everyday to enjoy new good design products and projects from greatest designers worldwide.

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