In Social Gastronomy, celebrity chefs with grassroots groups showed how "less than perfect" ingredients can be salvaged and transformed into a "more than perfect" feast for social good. The event proved private kitchens as key sites for social innovation, raised awareness of food waste reduction: over 3,600 tons of food are discarded daily and half are edible; it also takes 1/3 of solid waste landfill space. Guests reflected on ‘imperfect’ ingredients value, turned surplus food into healthy and delicious dishes. A cookbook is published to educate the next generation.
Visual Studio had the opportunity to design for Changi Airport Singapore, the 'Be a Changi Millionaire' grand draw event which happened to be during Singapore's jubilee celebration year. The theme selected was call 'SG50' which means celebration the nation's 50th birthday. The set up and designs are inspire by every aspect of a typical Singaporean life drawing back its relation to the theme.
Visual Studio was pleased to have the opportunity to work with Wildlife Reserve Singapore - Night Safari creating an event and installation design called ‘Mystica’. The event was held in the Night safari section of the Wildlife Reserve Singapore. The idea revolves around the mystery and tribal and hence there is exploration with lighting and creating a mysterious and tribal atmosphere.
An introductory space design of 1900m2 was required, before visitors explored the 145 international watch brands within the Salon de TE. To capture the visitor’s imagination of luxury lifestyle and romance a “Deluxe Train Journey” was developed as the main concept. To create dramatization the reception concourse was converted into a daytime station theme juxtaposed with the interior hall’s evening train platform scene with life-size train carriage windows emitting storytelling visuals. Lastly, a multifunctional arena with a stage opens up to the various branded showcases.
PepsiCo NSPIRE is a premier mobile food and beverage kitchen that engages both consumers and customers as well as a graphic and transportation design system that is synergistic with the user interface of the Spire family. The approach embodies the fun spirited nature of Pepsi Spire through colors and dynamic movement of graphics on a structural surface that is both minimal and modern in form. The halo shaped service window is a gesture to the holistic approach at PepsiCo to bring both food and beverage offerings into one holistic experience.
To define the F!ZZ beverage experience, we extended beyond traditional branded packaging, creating a unique event for consumers that is emotive and delightfully sensorial. A 360 degree immersive experience includes actual bubbles, spinning spheres, flavor scent tubes, a DJ and hands-on Fizzology experience come together to embody the fun spirited nature and emotion of F!ZZ. The engaging architecture and graphic design system uniquely define the surprising and exciting experience of Fizzology.